7 Benefits of Wireframing in Web Design

Why Is Wireframing the Best Way to Start the Redesign

You can make your website more visually appealing, streamlined and increase its functionality if you use wireframe when you redesign it.

Much like blueprints that builders use, designers use wireframes to help them keep track of the complex designs and make the entire process run smoothly.

We will tell you in this post what are the most notable seven benefits of wireframing that will help you get to start your redesign the right way.

What Is a Wireframe?

A wireframe presents a basic, simple and clear visual representation of a website, including all of its major components like headers, footers, videos, forms, share buttons, etc. It serves to define the basic architecture of a website, as well as the navigational structure.

The point of a wireframe is to put the focus on the arrangement of visual effects, as well as the informational hierarchy on the page. It can help you solve your functional and navigation problems in a manner that is simple to adjust and allows you to focus on the quality of user experience without thinking about color, fonts, and other decorative stuff.

You can create a wireframe with nothing more than a pen and paper, but you can also use different programs for it, like Adobe Photoshop or Mockingbird.

Benefits of Wireframes

While some people don’t like to use wireframes because they can take a lot of time, among other things, it is clear that the pros outweigh the cons when it comes to wireframing. Wireframing allows you to:

Make Changes More Efficiently

It is not easy to recognize flaws with your design during the development phase of your website. In many cases, these flaws require a complete overhaul of the work done, and that can lead to a lot of time lost. And time is money!

With wireframes, it doesn’t take a lot of effort to make changes. It is much easier to toss an idea away and try another approach. That is a great incentive to try many different ideas before you find the right solution instead of sticking to something that doesn’t work so you don’t lose your progress and invested time.

Display the Architecture of Your Site

Even if you feel like you have a pretty clear idea of how your site will look in your head, it is always better to lay it all out in a wireframe. This allows you to check everything as many times as you need and make adjustments if you have to.

Wireframing can help you make sure that everybody included in the process is on the same page when it comes to the site’s architecture and helps you avoid any potential confusion with the redesign.

Clarify Website Features before You Build Them

The functionality of a website is the most important thing, even more significant than the visual appearance. That is why wireframes are great since they allow you to discuss all the necessary functionalities of a website that you want to include. It is more effective to have this discussion before you move forward with development and design.

Focus on the User Experience

User experience should always be the focus of your redesign. Difficult and confusing navigation and ill-defined hierarchy of information are some of the most common causes of bad user experience, and bad user experience can lead to a high bounce rate, which can seriously damage your reputation and position in search engines.

All this can be avoided with well-made wireframes that put user experience above anything else, allowing you to test it before you start to develop your website.

Determine Website Responsiveness

You might think that it is a bit early to determine website responsiveness in the wireframing stage but the opposite is true. It is a great place to start thinking about it and how your website will look on other devices.

Since nearly half of all Internet users access websites via mobile devices, which is an ever-growing trend, your website must be able to work properly on all devices. Even if you design it with a mobile-first approach in mind, you still need to anticipate how the site will look on a desktop computer, which is best achieved in the wireframing phase.

Make Content Development Better

Since wireframes don’t focus on the visually attractive aspects of web design, that practically forces you to focus on the content for your website.

Wireframes allow content writers to get the idea of the length of their content for every page. That way, the content can look perfectly fitting to the website’s design.

Wireframing also lets you organize the content most optimally, ensuring that your website has high readability, proper font size, and well-arranged headers and lists.

Save Time and Money

As we mentioned earlier, wireframes can save you a lot of time and, consequently, money. It can help you make changes faster and provides better knowledge of the entire project, minimizing the possibility of additional redesigns.

If you get the functional part of the redesign right, your designer will understand what he is supposed to do much better than he would if he had to jump in on just an idea in your head. He will be able to design these features and make your vision come true faster.


Whether you are designing or redesigning your website or application, wireframing can help you focus on functionality and user experience before you focus on the visual aspects. There are multiple benefits to this approach, but most importantly it can save you a lot of time and money.

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